Marketing Executive

Closing Date:

24-Apr-2019

Location:

Birmingham

Remuneration:

Up to £25,000 + 25 days annual holiday & Great Benefits

Are you looking for a career boosting Marketing position with an international company? Keep reading as this Marketing Executive might be right for you.

Working for an international company that specialises in GPS Vehicle Tracking you can become the person responsible for:

  • Events
  • Direct marketing
  • Content writing
  • Lead generation

You'll be generating interest for products and services for companies with large commercial fleets.

This Marketing Executive role will work closely with the Sales teams and customers in the UK, Europe and Northern Africa.

This busy role requires an experienced Marketing Executive who is an adaptable, ideas person who can successfully manage several projects at any one time.

Your main Marketing Executive responsibilities will be:

  • Organise, manage and attend events. These range from small pop up events through to large international dealership conferences / trade shows
  • This position will involve international travel which could be a couple of times per month
  • Getting involved in organising company sponsored events. This involves deciding on a theme, arranging a venue, speakers and vehicles to showcase the company's products
  • Taking an active part in events on the day
  • Generating leads through marketing activity and via purchased data base material, which often needs cleansing ahead of any targeted campaign activity
  • Proactively follow up with the Key Account Sales Team on progress of leads generated.
  • To devise creative ideas for campaigns to attract new B2B customers
  • Creating reports for each project, define KPIs and ROI
  • Some content writing
  • Any other ad hoc marketing activity to support colleagues as required

Key Skills, Experience and attributes required for the successful Events Marketing Executive:

Essential

  • Proven B2B Marketing and Events experience
  • Good understanding of direct marketing
  • Excellent written and spoken English
  • A results orientated team player
  • Ability to multi-task and work to tight deadlines
  • Experience working with Salesforce CRM or similar
  • Full UK Driving licence is a must
  • Ability to travel unrestricted throughout Europe is essential

Desirable

  • CIM qualified or working towards this would be desirable
  • Industry experience in Commercial Fleet, GPS Tracking or Telematics would be a distinct advantage
  • Experience gained in a software environment would be useful
  • Experience with marketing automation such as Eloqua, Marketo or Net Results would be useful
  • Multilingual language skills such as French, Spanish or German would be desirable

Remuneration:

Salary: £20,000 £25,000

  • 25 days annual holiday
  • Pension with 7.5% matched company contribution
  • Shopping discount scheme
  • Childcare vouchers

Location: Birmingham

The Company

International company with a long stating history of success that are leaders in vehicle tracking software.

Head office is based in South Africa and this is where the main Marketing department sits.

In the UK, the marketing team is quite small, and focuses on two key areas strategic projects and field product marketing. This role takes responsibility for events marketing activity.

Each country has its own individual website reflecting the differences of each location with success stores shared across each of the websites.

Culturally whilst they expect hard work, they take time to reward individuals too.

Events Marketing Executive, French, German, Spanish, Direct Marketing, Lead Generation, Events, Product Events Marketing Executive, Multilingual